June 5 was World Environment Day and this year’s theme was to #BeatAirPollution. Sustainability is a hot topic for many brands nowadays. More and more businesses are aware of the role they have to play in the fight against global warming. Scratch that. Our current situation goes beyond global warming, a buzzword 10 years ago…
Ever heard of work-life balance? To many agencies and SMEs, “work-life balance” is an elusive, faraway, idealistic notion that lives alongside other near-impossible things such as “a peaceful commute to work during the peak hour” or “a day without sweating” in sunny Singapore. Running a company, sustaining a healthy profit margin and delivering on an…
Everyone makes mistakes in marketing – there is no fool-proof, sure-fire method to go about marketing your brand, only through grit, patience and learning from experience. (Reading our blog for tips and tricks helps too!) We’ve been there and made mistakes along the way. But we learn and evolve as times change, and so should…
We kick off the month of March in celebration of women and their achievements, pursuits and how far the women’s movement has come (and how far more it has to go!). Blue and Red Makes Purple Did you know that purple is the official colour of International Women’s Day? Purple has been traditionally associated with…
ENCE Celebrates Our Clients At ENCE, we work with some pretty powerful, strong, and no-nonsense female clients who are the main reason why their businesses are where they are today. We are glad to be able to work alongside them and be inspired by their work ethic, drive and passion. Go girl power! Ms…
Our office is now warm! A big thank you to all our clients, partners, vendors and friends for coming down to our office warming party on the first day of February, just in time kick start the Chinese New Year celebrations! Everyone enjoyed our smashing new space as well as the programme we had lined…
The plump and prosperous pig symbolises wealth, abundance and good luck. Recall the piggy bank of your childhood – it was literally money! As we celebrate the Year of the Pig this Chinese New Year, we are all wishing for a bountiful year ahead with an abundance of fruitful endeavours. Besides wearing red, filling our…
It started with a lack. A lack of space that is. When ENCE Marketing Group Marketing Director Angela Sim felt that the growing business needed a much bigger space to contain even more potentialities, she immediately set out to hunt for the best location. In December last year, everything fell into place. We found a…
With our help, LGB Somerset launched The General Room this December, a premier co-working space in the Orchard area for businesses to strategise, execute and recharge. Inspired by the persona of a military general and the way a military base is run – with precision, respect and efficiency – The General Room provides a stylish…
Marketing will always be relevant. However, in today’s increasingly complex and competitive market where traditional marketing models have broken down and the growth of data is accelerating at a breakneck speed which brings about rampant fragmentation, marketers have to gather their resources and come up with a holistic and coherent marketing strategy that touches base…
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